For most people the thought of living in Seal Beach conjures up an image, an experience they had or the smell of the ocean. Sure, people have moved here because it’s conveniently located near their work. But I’d be willing to bet that the majority of people move to Seal Beach because of the desire to embrace the lifestyle.
I always find it interesting to hear about the first experience someone had with our community, that moment when they knew they wanted to enjoy the lifestyle Seal Beach offers. Visiting a friend or family, dinner and a walk on the pier or an event like the Classic Car show the showcases the heart of our community.
Because of this, selling homes here is unlike almost an other area because we’re not selling a commodity, we’re selling a lifestyle. Four walls, a few dozen pictures and some off the shelf marketing might get the job done in other communities, but not here.
Clearly communicating the Seal Beach lifestyle to someone just learning about this beach town, perhaps on the internet for the first time, takes a more skillful approach. Using new marketing techniques, such as aerial video and still photography is one such approach.
We’re using the exciting capabilities of aerial video and still photography, to beautifully showcase the client’s home and it’s location within the neighborhood or proximity to the beach and parks, in a way that speaks to the lifestyle offered in Seal Beach. The way home buyers are using websites like YouTube to search and learn about neighborhoods is changing the way we market our client’s homes for sale.
Many people argue that getting a home sold is more a function of price. I’d like to remind those people not to forget the first, second and third most important rules with regards to the value of real estate: 1) location, 2) location, 3) location!
If you aren’t adequately representing where a home is located within a specific community, you probably aren’t driving home the value proposition of location, location, location. Sure, a potential buyer can use Google maps to measure the distance of a home to the beach or park. But video shows them what it would be like to stroll down the street, and that emphasizes lifestyle.
Find out how the lifestyle our community offers is effecting home values locally. Visit www.SealBeacHomeValues.com to see what is selling and what your home may be worth. If you are considering the sale of your home, contact your local, reputable Realtor and find out what they can do to market and sell your home for top dollar.
Curious to know what your home is worth? Find out in 10 seconds. Click HERE